The Philippines has been coined as one of the most active countries in digital marketing. With more than 40 million people accessing social media platforms on a daily, making it big in the digital marketing scene can mean ‘cash-shings’ for your business. If you’re planning on investing in the Philippines, don’t scratch off the digital marketing industry – you could be one step away from making that big break. Here are three major reasons why investing in the PH digital marketing scene is one opportunity you shouldn’t miss.
Filipinos Dominate the Internet Audience
Almost 46% of internet users are Filipinos. The Pinoy population is a very tech-savvy group dominated by conscious consumers who are influenced by what they see online. Investors are encouraged to take advantage of this booming market which can open many doors to different businesses.
Life Becomes More Exciting
Imagine looking forward to something that is not work-related? After a week of indulging in work, it’s healthy to have something to look forward to whether it be spending time reading, going on adventures, or dedicating quality moments with family. When work doesn’t get in the way of important events, life becomes more exciting.
Most Filipinos Are Working Towards the Digital Nomad Lifestyle
The challenging traffic conditions in the country caused Pinoys to feel gravitated towards the digital nomad lifestyle. Many locals eschew the traditional business routes to market on the internet. Thus, more and more people are availing of social media marketing services, website creations, and online ads creation. With everything going digital for both businesses and workers, it pays to invest and be on the forefront of the digital marketing scene.
Filipinos Now Understand the Importance of Digital Marketing
Most Filipino businesses now have Facebook pages and even Instagram accounts. A popular phrase has been going around lately – if your business can’t be found online, your business does not exist. Locals now understand that to reach more and reach out better, they need to expose their businesses and services on the internet. This is where the help of a digital marketing company enters. With the increase of internet-savvy businessmen, the need for topnotch digital marketing also rises. This is a business opportunity investors should not miss.
Filipinos love the internet – they rely on it, they work for it, they grow from it. Investing in digital marketing in the Philippines can bring business returns if done right. If you’re wondering where to invest in the Philippines, focus on the digital marketing scene.
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